Love it or hate it, as professional communicators, many of us regularly use PowerPoint as a resource and presentation tool in the workplace. PowerPoint is a great program, not only for presenters to assist in recalling major talking points, but
On the day Iâ€™m writing this blog post, the two main creators of the Snapchat app are reportedly now worth $5.5 billion EACH as their companyâ€™s stock soared at its initial public offering.
If youâ€™re not familiar with Snapchat, itâ€™s an
Have you been watching April, the pregnant giraffe from New York? If youâ€™re like me and millions of others around the world, the answer is yes. Wouldnâ€™t it be great to get this kind of attention for your brand?
Lifestyle. Itâ€™s all about lifestyle.
Research proves 100 percent of all people will die.
Research also supports the vast majority of us will hit the dreaded â€śsenior citizenâ€ť status before dying.
Finally, research indicates the 50+ demographic is growing at a furious pace
Tom Brady, or Melissa McCarthy? Game-changing plays, or brand-building spots? If you watched the big game last night, did you watch it for the game â€“ or was all that football interrupting your main event â€¦ the commercials?
Super Bowl ads
Editorâ€™s Note: Kristen Tomins recently shared her experience as a public relations intern at R/P. Kristen graduates from Bowling Green State University this month.
Chances are, you or someone you know has experienced a less than stellar internship program during their
HOLLAND, OH, April 13, 2016 â€“ R/P Marketing Public Relations welcomes Stephanie Johnston as part of the agencyâ€™s leadership team. Johnston will serve as President and is an equity partner in the agency. R/P is a 26-person, full-service agency headquartered
Typically, when an athlete fails a drug test, we are conditioned to expect an angry denial followed by a litany of excuses detailing how there is no way the test could be accurate.
We have seen this strategy employed by Lance
After social media has turned to its next topic and Monday morning watercooler talk moves onto the upcoming day, do brands really get a boost from their Super Bowl ads?
The Super Bowl brings together a diverse audience like no other
In my view, there never has been a hard line between PR and advertising. Itâ€™s more like a continuum with true paid media (the traditional :30 TV spot still resonates for many audiences) on one end of the spectrum and