This great article â€“ â€śThe Weird Science of Naming New Productsâ€ť â€“ in a recent edition of New York Times Magazine struck a chord with me. It provides good insights into how the process of coming up with a strong
Content management systems (CMS) range in cost from free to tens of thousands of dollars. They boast feature sets from minimal blogging platforms to enterprise e-commerce solutions. Letâ€™s take a look at what a content management system can bring to your website and why it may be time to consider taking that plunge.
After nearly a decade and almost $1 million in cash and donations raised, a casual observer might think Chicks for Charity was a carefully planned organization. Actually, it started with an emotional reaction to serving a meal…
Just recently, I had my first anniversary of my start date at R/P Marketing Public Relations. While the time has gone by rather quickly, it is astonishing to think back on how much Iâ€™ve learned in my short time here so far.
Leading northwest Ohio marketing public relations agency R/P Marketing Public Relations recently added new members Grant Cummings, Nick Lake and Allison Schultz to its team of experts.
Cummings brings his IT expertise to R/P as the new director of IT &
National Hospice and Palliative Care Organization (NHPCO) a client of Transcend Hospice Marketing Group, a division of R/P dedicated exclusively to promoting hospice organizations, and its President and CEO, J. Donald Schumacher were recently featured on Forbes.com.
In an upcoming blog,
R/P Marketing Public Relations Founder and CEO Martha Vetter to be honored by Girls Scouts of Western Ohio
I was sitting in class at Otterbein University when I felt my phone buzzing in my pocket. It was the call that I had been waiting for, the call from R/P letting me know if I got the position as
1993 was a big year for communications. [Spoiler alert: a certain marketing public relations firm happened to be born that year.] Twenty years later, these innovations are still influencing the communications field in big ways…
What I love most about PR is that it fundamentally is about fostering relationships between a company or organization and its key audiences, including its customers, employees, media and community at large…